We live in an age when just about everybody, everywhere, is getting online and becoming more and more connected each year. Social networks keep adding huge numbers of users, e-commerce is showing steady growth with potential for outpacing “traditional” brick-and-mortar sales, and entire businesses are being run solely on the web. The Internet has changed our lives; it’s given us the ability not only to interact socially from anywhere, but also to research, shop, and engage with companies and organizations we may not have ever physically interacted with in “real life.” Everybody knows this. Continue reading “Don’t Track Me, Bro! (The Delicate Balance of Free Content vs “Do Not Track”)”
Back in 2010, Chris Anderson, editor of Wired magazine, wrote an article called: “The Web Is Dead.” He argued that the future of the Internet and connectivity wasn’t in the World Wide Web, but in a fragmented collection of many different platforms — people consuming content via mobile devices, native apps and other means outside of a traditional web browser. While Anderson’s sensational claim raised a lot of eyebrows and sparked enormous debate, I wasn’t sure what to make of his prediction at the time. Four years later, we have a little more perspective. Continue reading “The Internet Is Losing Its Baby Teeth”
Last week, Apple CEO Tim Cook took the stage to announce a few new products and demo videos of the company’s latest technology. The presentation, though offered via streaming online, was given to a highly selective audience of industry analysts, tech bloggers, and journalists.
Apple’s product launch is the one presentation each year that “fanboys” like myself watch with rapt attention and is the one that Microsoft or Google customers love to hate. But as I watched this year’s event, I noticed that it’s starting to become a spectacle like Groundhog Day. Continue reading “Watching Apple’s Groundhog Day (The Apple Watch Announced)”
When I first heard the media stir about drones a couple of years ago, my mind recalled the male bees that live in a hive and do nothing but eat, sleep and breed. Remember those from your elementary school days? Today, the term “drone” is often used in an entirely different context, and the drones in question have only the gift of flight in common with lazy buzzing insects, and the role they play is far more complex. Continue reading “It’s a Bird, It’s a Plane, It’s a… Drone?”
I recently watched a video called “Steve Jobs: The Lost Interview,” which has some never-before-seen footage of an interview with Steve Jobs from 1995. I must say, I have watched dozens, or maybe hundreds of hours of Steve Jobs’ talks, keynote presentations, interviews, and more, and I think this one stands out among many as what may be the most valuable. Continue reading “Steve Jobs Forecasts the Future of the Web”
This week, The Guardian put out a scathing report on Google’s business practices, called “Google’s problem is that it now believes itself above others – even governments.” That descriptive title explains what it’s all about—the recent controversy over the data-collecting practices of Google Street View. Long story short, the FCC is investigating how Google illegally collected private data from homes and businesses over unsecured wireless networks when driving around the globe in their little cars with cameras on top (the “street view cars”).
Email marketing and digital marketing are fantastic ways for businesses to boost their sales and keep their customers up to date on what they’re doing. It’s fast, it’s relatively simple to set up, and it’s one of the most cost-effective ways to market your business and drive customers to your website. That is if it’s done properly. Continue reading “The CAN-SPAM Act in Plain English”